SEO Code of Ethics
No SEO practitioner will falsely represent others work as their own.
The SEO practitioner may not make verbatim copies of the work of others (instead of authoring original work) without the prior consent of the other party.
No SEO practitioner will intentionally violate any laws.
This involves the deliberate and continued violation of copyright, trademark, servicemark, or laws related to spamming as they may exist at the state, federal, or international level.
No SEO practitioner will falsely represent the content of the client site.
In general, ALL requests for a specific URL should be served identical HTML by the web server.
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